about

Rose Epple_photo: Gianni Plescia

Hello, my name is Rose Epple a.k.a. Rose Apple. I became a designer because it was the most exciting profession I could think of that didn´t involve real danger. Moving from illustration to graphic design, from print to environment, from white cube to urban context and from designing for others to designing with others – I have not been disappointed­. The field of design is growing and I love exploring. So please do not hesitate to contact me, if you are looking for an adventurous collaborator in a special project.

As I think designers can contribute in many more areas than they get commissioned to do, my practice is wide-reaching. To see examples of my graphic and scenographic design work check out the books, exhibitions and visual identities sections. To get a taste of my curatorial work go to We-Traders. Swapping Crisis for City. For a case study of design education in schools, visit design-thinking-kids (in German). In the writing section you may read some of my personal essays about design. And finally for a list of my Design Thinking references in academic and corporate contexts you can look at  Vita_Design_Thinking_RA (253 KB PDF in English).

If you want to know more about my background, read on:
I studied in Lyon, Hamburg, Paris and at Central Saint Martins College in London, where I lived for five years, shaped my design sensibilities and watched the E of my last name change into an A. The next years saw me teaching illustration and graphic design at Central Saint Martins, illustrating for English and German publications and doing freelance design. My projects became increasingly complex, branching into corporate and editorial design, after moving to Berlin in 2000.

In 2002 I started to collaborate on scenography projects with architect Detlef Weitz and joined forces with him in 2006 under the name of chezweitz & roseapple. Our studio designed numerous exhibitions and environments, publications and marketing campaigns for leading cultural institutions across Europe as well as urban interventions in public space (for a more detailed resumé read this post). chezweitz & roseapple won numerous awards including the much sought after German Design Prize in Gold for the exhibition Andy Warhol – Other Voices, Other Rooms. For more read this profile in Eye Magazine.

Over the years my focus shifted from commissions to questions and I left the studio in 2012 to pursue my interest in experimental design more freely. I am currently engaged in selected design, curatorial and educational projects.

Thank you for your interest.